Samples, samples, samples… Free or not to be Free? That is indeed a great question! There is no such thing as Free (lets just get that taken care of right away). If a company is offering free samples then the people who actually purchase, the regular customers are paying for the free samples. As the company simply has to add the cost of the samples back into the product sell price.
Everything is built into the product cost. If a small company buys a private jet then they will need to charge $200.00SF for the tile. Yes, that will not work. Huge companies with lots of product can spread these costs over many SKU’s (individual products) so it is not noticeable, it becomes a smaller ...